The Adweek Directory Print format: Business
Library HF6128 .U5 A387 2009 A directory of U.S.
advertising agencies, public relations firms, media buying services, and
specialized marketing companies.
Encyclopedia of Major Marketing Campaigns; Volume 2 Print format: Business
Library HF5837 .E53 2006 Profiles 474 of the most
noteable advertising and marketing campaigns of the twentieth and twenty-first
Includes company profiles, lists of competitors, key people, competitive landscapes, comparison data, detailed annual financials, detailed quarterly financials, historical financials, and market data. User Guide.
Series of research reports covering both the US and European marketplace. Search by product or consumer segment to find consumer profiles and trends. Note: You must create a profile prior to using this database. User Guide.
Able to search for international companies by name, ticker symbol, key executive name, news & articles or industry. Profiles are very rubust and include basic information, SWOT analysis and Analysts' Reports. User guide.